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Ep. #140 The Story Behind FIBA’s 3x3’s Partnership With Whoopi Goldberg’s All Women’s Sports Network, ft. Alex Sanchez

by Caroline Fitzgerald

In episode #140 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline interviews Alex Sanchez, Managing Director of FIBA 3x3.

FIBA 3x3 Women’s Basketball is breaking new ground as it becomes a marquee feature on Whoopi Goldberg’s new All Women’s Sports Network. 🏀✨

As a dynamic, fast-paced format of basketball, FIBA 3x3 has been a game-changer for global basketball since its Olympic debut in 2021. 

With a dedicated women’s circuit, it’s paving the way for increased visibility and growth in women’s sports.

In this episode, Alex shares insights on the partnership with Whoopi Goldberg and the impact of FIBA 3x3 on the global women’s basketball landscape. 🌍

Full episode available on Spotify, Apple Podcasts, iHeartMedia, or anywhere you listen to podcasts.

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