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Ep. #99 The Story Behind Playa Society: The Best Women's Sports Merch in the Game, ft. Esther Wallace

by Caroline Fitzgerald

In episode #99 of 🎙️The Business Case For Women’s Sports, presented by Ally, meet Esther Wallace, the CEO & Creative Director of Playa Society.

Playa Society is a streetwear brand known for one-of-a-kind, hand-drawn women’s sports merchandise. 

In 2018, Esther merged her core passions - design, fashion, and basketball - to create Playa Society.

Today, Playa Society is a leading women’s sports merchandise brand that has raised the standard for the whole industry by centering design, quality, and storytelling for female athletes + their fans.

In this episode, hear Esther tell the whole story behind the creation of Playa Society, and explain why she believes it’s great business to invest in women’s sports.

Full episode available on Spotify, Apple Podcasts, iHeartMedia, or anywhere you listen to podcasts.

Back to The Business Case For Women's Sports Podcast