The Business Case For Women's Sports Podcast

Ep. #106 Introducing the USL Super League: The NEW Professional Women’s Soccer League in the U.S., ft. Amanda Vandervort

August 21, 2024

In episode #106 of 🎙️The Business Case For Women’s Sports, presented by Ally, meet Amanda Vandervort, the President of the USL Super League.⚽️

Read more

Ep. #105 Why the Trolls are Very, Very Wrong About Women and Sports, ft. Dr. Nefertiti Walker 00:0036:24

August 6, 2024

Episode #105 of 🎙️The Business Case For Women’s Sports, presented by Ally, hear from Dr. Nefertiti Walker, the co-author of the new book: “Slaying the Trolls! Why the Trolls are Very, Very Wrong About Women and Sports.”

Read more

Ep. #104 Going for Gold: Lessons from USA Swimming on Uplifting Women Athletes, ft. Shana Ferguson

August 6, 2024

Just in time for the Paris 2024 swimming competitions…episode #104 of 🎙️The Business Case For Women’s Sports, presented by Ally, featuring Shana Ferguson from USA Swimming.

Read more

Ep. #103 What Parity & SurveyMonkey’s Research Revealed About What International Consumers Think About Women's Sports, ft. Phil Thomson

July 25, 2024

Parity just released what could be the largest study of women’s sports fandom ever. In episode #103 of 🎙️The Business Case For Women’s Sports, presented by Ally, hear from Phil Thomson, the Chief Data Scientist at Parity.

Read more

Ep. #102 Introducing Women’s Elite Rugby: The First Professional Women’s Rugby League in the United States, ft. Dr. Jessica Hammond-Graf & Katherine Aversano

July 25, 2024

In episode #102 of 🎙️The Business Case For Women’s Sports, presented by Ally, hear Dr. Jessica Hammond-Graf & Katherine Aversano tell the story behind the formation of Women’s Elite Rugby: a new professional women’s rugby league launching in 2025.

Read more

Ep. #101 The Untapped Potential of the $4 Billion Women’s Sports Merchandise Market, ft. Megan Gokey

July 17, 2024

In episode #101 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline sits down with Megan Gokey, the Head of B2C Marketing for North America & the U.K at Klarna to discuss the untapped potential of the women's sports merchandise market.

Read more

Ep. #100 The Story Behind GOALS & The Business Case For Women’s Sports Podcast, ft. Caroline Fitzgerald

July 16, 2024

Today, we are celebrating the 100th episode of 🎙️The Business Case For Women’s Sports, presented by Ally. 🎉 To mark the moment, we are flipping the script & putting Caroline in the guest chair to share the story of how GOALS and this podcast got started. This episode is guest-hosted by Ellen Hyslop, the Co-Founder of The GIST.

Read more

Ep. #99 The Story Behind Playa Society: The Best Women's Sports Merch in the Game, ft. Esther Wallace

July 2, 2024

In episode #99 of 🎙️The Business Case For Women’s Sports, presented by Ally, meet Esther Wallace, the CEO & Creative Director of Playa Society.

Read more

Ep. #98 How Women in Soccer is Working to get More Women & Diverse Voices in the Beautiful Game, ft. Grace Ahrens

June 25, 2024

In episode #98 of 🎙️The Business Case For Women’s Sports, presented by Ally, meet Grace Ahrens, the Executive Director of Women in Soccer.

Read more

#97 The Story Behind the Creation of the 1st-Ever Women’s Bracket at The Soccer Tournament, ft. Heather O’Reilly

June 24, 2024

THE US WOMEN ARE YOUR 2024 TST CHAMPIONS! 🏆

To celebrate, we have a SPECIAL episode of 🎙️The Business Case For Women’s Sports, presented by Ally, for you.

LIVE from this year’s TST, meet Heather O’Reilly - a former USWNT member, the Captain of the US Women’s team at TST, and one of the key leaders behind the creation of the 1st-ever Women’s TST.⚡️

Read more

Ep. #96 Why Women’s Health is Doubling Down on their Coverage of Women’s Sports, ft. Liz Baker Plosser

June 4, 2024

In episode #96 of 🎙️The Business Case For Women’s Sports, presented by Ally, meet Liz Baker Plosser, the Editor-in-Chief of Women’s Health Magazine.

Read more

Ep. #95 How the Unrivaled Group is Using Data to Level the Playing Field for Women in Sports, ft. Valerie Tyson

May 31, 2024

In episode #95 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline sits down with Valerie Tyson, the Co-Founder and Head of Strategy and Sports at Unrivaled Group.

Read more